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Be Bold, Be Mental

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Mental Skincare is more than beauty- it's a Lifeline❤️‍🩹

This isn't Just a Lip Gloss. It's Armour!

Mineral SPF35+ Protection
3 Bold unapologetic Shades
Make an Impact
Blocks 97% of UV chaos!

Blocks 97% of UV chaos! Our SPF 30 vegan lip gloss shields against sun damage while keeping lips soft, hydrated, and glossy—without harmful chemicals.

Intent. Impact. Inspire

Three unapologetic shades, one unstoppable trio. Intent gives you everyday polish, Impact brings fearless bold energy, and Inspire adds that extra spark. Hydrating, glossy, and SPF-powered—these are the only glosses your lips will ever need.

More than some bold shades

These glosses fuels change. With every purchase, you’re supporting mental health advocacy. Look fearless, feel good, do good.

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Lip Gloss
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Mental Lip Gloss
"Finally a gloss that looks amazing and is actually good for you! No parabens, no toxins—just hydration + SPF. Love what this brand stands for."
Lip Gloss
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Inspire Gloss
"The colors are BOLD and gorgeous! Finally, a lip gloss that’s fun, vibrant, and still protects my lips from the sun. I get compliments every time I wear it."
Lip Gloss
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Impact Gloss
"I’m so glad Mental is bringing purpose to beauty. Knowing part of my purchase supports mental health makes me feel proud every time I wear this."
Lip Gloss Kit
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Kiss Kit
"The Kiss Kit is EVERYTHING. All three shades in one, hydrating and safe. It feels so good knowing my gloss isn’t full of junk chemicals."
Lip Gloss
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Intent Gloss
"Hydrating, glossy, and safe! My lips have never felt better. Mental nailed it—beautiful shades with a powerful mission behind them."

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Our Story

Mental Health is all too familiar for Erynne as she watched this illness deteriorate the life of her mother. Fearing for the worst, one morning, Erynne's mother lost her battle to mental health and took her own life. Since then, Erynne has dedicated her time to educate herself and others who may be battling the mental health fight. In the summer of 2021, Erynne got knocked down with her own battle of lip cancer. So, like any boss bitch would do, she developed a beautiful line of lip gloss with UV fighting SPF and combined it with her fight for others of mental health, bringing you Mental Skincare. So not only do you get to continue rocking your lip colors that make you shine with the best ingredients and SPF, you will become part of the Mental Gang support.
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